Strand 8 Assignment Ideas

Strand 8: Secret Shopper Assignment

This assignments gets the students outside of class and in the real world.

Secret Shopper Assignment.docx Download Secret Shopper Assignment.docx

Strand 8: Sales Presentation Assignment

Role-Play Creation Instructions:

Use your notes and create a document with a Role Play Sales Presentation including each of the 6 phases. Phase 1 and 6 will have no dialogue just explanations of what you would do during that phase. Phases 2-5 will need at least one line for the sales agent and 1 line for the customer. Each partner will need to sell a different item to each other. Please have the item in class with you. So you will each need a role play dialogue

Save in a Google Doc in your shared folder and have ready for next class.

Selling_ActivitiesOfTheSelling Process.docx Download Selling_ActivitiesOfTheSelling Process.docx

Strand 8: I Am Your Customer Assignment by Rob Willardson

Please read the following statement which every customer asks themselves on a regular basis:

I Am Your Customer

Dear Company (Doctor, Attorney, Employer, Teacher),

I am your customer (patient, client, student). Satisfy my wants with personal attention and a friendly touch and I will become a walking advertisement for your products and services. Ignore my wants, show carelessness, inattention, or poor manners, and I will simply cease to exist as far as you are concerned.

I am sophisticated. Much more than I was a few years ago, my needs are more complex. I have grown accustomed to better things. I have money to spend, I am sensitive, and I am proud. My ego needs the nourishment of a friendly, personal greeting from you. It is important to me that you appreciated my business. After all, when I buy your products and services, my money is feeding you and your family.

I am a perfectionist. I want the best I can get for the money I spend. When I criticize your product or your service take heed because I will tell anyone who will listen that I am dissatisfied. The source of my discontent lays in something you, or what you sold me, failed to do. Figure out what that was and fix it or you will also lose my friends as customers.

I am fickle. Other businesses continually entice me with offers of “more” for my money. To keep my business, you must provide something better than they do. Though I am your customer now, you must prove to me again-and-again that I made the right choice in deciding to do business with you above all others.

Sincerely,

Your Customer (Patient, Client, Employee, Student)

Assignment Directions:

The two most valuable assets of any organization, which don't appear on the balance sheet, are the organization's "Customers" and "Employees." Please write a reflective essay on your take-away from the above statement, "I Am Your Customer." They are after all the ones who pay the bills. (One page - 50 points)